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Boosting Sales
TRICKS TO BOOST YOUR SALES • Develop a Marketing Plan• Develop and use your mailing list• Issue press releases•
Classified Ads "Open" Signs, used correctly
• Hours of operations (convenient for most customers that work regular business hours)
• Sticky-pad marketing (personal touches & notes interest customers)
• Answering machine messages (kind of a "kiss up" message, let the caller know how important he/she is and that you really value the business & call)
• Public Speaking (shows your expertise and confidence)
• Telephone marketing (important offers, reminders, etc.)
Always answer phone professionally.
• Magnetic signs on cars• Personalized license plates I hve people chasing my AVON mobile!
• Use the 10 magic words in ads: Free, New, You, Now, Win,
Easy, Today, Introducing, Save, and Guarantee
• Trade shows•
• Post cards (followed with personal calls)
• Flyers (with specials and coupons). Check city ordinances for legalities of placing on cars, etc. • Freelance writers • Custom business cards (use both sides)
• Become an expert• Newsletters
• Birthday cards (or other occasions) - shows customer he/she
is important to you
• Yellow pages ads Point of Purchase displays• Use testimonials Special events
• Community involvement (donations, etc.) instructor mentioned
Adopt a Highway with signs, too.
• Thank you notes• Referral programs• Package inserts• Bill inserts• Use brochures
• Bulletin boards with tear-off sheets or tabs• Ad specialties (only if you have the budget!)
• Shopping bags • Bumper stickers• Buttons - "ask me"
• Ads and coupons on cash register tapes• Church bulletins
• Community and school calendars• School publications
• Decals, stickers• Doorknob hangers• In-room motel ads
• Newspaper Inserts• Trade for ads• Restroom advertising• Restaurant place mats
• Exterior signs and banners
• Park auto "billboards" - paint info on van, then park it in different areas to advertise and keep the phone # seen • Sidewalk ads, "A" frame signs• Signs at sporting events
• T-shirts• Window Displays• Have contests• Participate in community events
• Be active in Chamber of Commerce • Network
• Find causes that also help you, ie: breast cancer awareness, etc.
• Toot your horn when you help! • Pay with product cost dollars
• Creative giving conserves cash • Donate excess to charity
• Provide community service space• Trade meeting space for publicity
• Invite Bloodmobile for media mentions• Hold classes• Form community advisory panel
• Call everyone you know! • Solicit referrals I use a brochure box that I put on my car while at the Mall etc...
Every year I also have a customer appreciation day where I have free drawings discounts and gifts!
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Contributor's Note
Message saved on my word program for my Downline
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The copyright for this content entitled "Boosting Sales" has been specified by the contributor as:
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This intel was contributed by Denise
Denise
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May, 2012
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